T-Mobile
Continuing with the iconic UN-CARRIER campaign, I created several campaigns to promote T-Mobile’s services to its customers via email.
Agency: Wunderman
Client: T-Mobile
Role: Junior Art Director | Animator
Year: 2018
Continuing with the iconic UN-CARRIER campaign, I created several campaigns to promote T-Mobile’s services to its customers via email.
Agency: Wunderman
Client: T-Mobile
Role: Junior Art Director | Animator
Year: 2018
360 CAMPAIGN
LOGO & REBRAND
Hispanic Organization of Leadership & Achievement (HOLA)
As an officer of HOLA at Mr. Cooper, I led creative efforts to strengthen internal culture, celebrate Hispanic heritage, and drive meaningful engagement. I updated the logo and reestablished the visual identity to reflect both professionalism and cultural pride, setting the foundation for a more cohesive brand. I also helped launch impactful events like a DEI Book Club, Hispanic Heritage Month celebrations, and volunteer initiatives. These efforts contributed to a 75% increase in membership and helped foster a stronger sense of community and inclusion across the organization.
Logo Redsign
I saw an opportunity to refresh the logo with a cleaner, more modern identity that still honors our mission.
This rebranded logo represents the bright and diverse Hispanic culture. The sun represents life, energy, positivity, clarity, confidence, and more.
Hispanic Heritage Month
In order to drum up some excitement for Hispanic Heritage Month and increase event attendance I created an HOLA direct mail package that included an introductory postcard with an event calendar, t-shirt, notebook, and stickers.